American Advertising Federation of Des Moines


2017 AAF of Des Moines Conference

Event Details:

Event Type: Open to members and non-members
Registration: Required
Registration Fees:
Active Individual Membership $100.00
Corporate Membership $100.00
Executive Membership $100.00
Collegiate Membership $100.00
Student Membership $75.00
New Graduate Membership $100.00
Full-Time Educator Membership $100.00
Non Resident Membership $100.00
Retired Membership $100.00
In Kind Membership $100.00
AAF Membership + Conference Registration $200.00
Guest $125.00
Non-Member $125.00
Last Day to Register: Monday, November 6, 2017
Location: Hilton Garden Inn - West Des Moines, 205 S 64th St, West Des Moines, IA 50266
Time: Friday, November 10, 2017 9:00 AM - 4:00 PM

Location Description:

Map and Directions.

Event Description:

The AAF of Des Moines is proud to present our first ever DM Ad Day! A day filled with networking, keynotes and breakout sessions to give a first-hand learning experience. We are excited to bring elite speakers with a wide variety of backgrounds to the metro area. 

IF YOU'D LIKE TO TAKE ADVANTAGE OF OUR $200 MEMBERSHIP + CONFERENCE REGISTRATION DEAL (A $75 DOLLAR SAVINGS), PLEASE REGISTER HERE.                                                                                                                                                                                                                                       IF YOU WOULD LIKE TO ATTEND THE CONFERENCE AND YOU ARE A MEMBER OF ANOTHER AAF CHAPTER, PLEASE CONTACT EXECUTIVE DIRECTOR LISA LEWIS EXECDIRECTOR@AAFDSM.COM TO RECEIVE THE MEMBER RATE.

Meet this Year's Speakers:


Aaron Draplin - Draplin Design Co

Located in the mighty Pacific Northwest, the Draplin Design Co. proudly rolls up its sleeves on a number of projects related to the Print, Identity and Illustration categories. We make stuff for Coal Headwear, Union Binding Co., Richmond Fontaine, Esquire, Nike, Wired, Dinosaur Jr, Timberline, Chunklet, Eaux Claires, Poler, Incase, Giro, Cobra Dogs, Jill Soloway, Sasquatch! Music Festival, Rhett Miller, Old 97s, Nixon Watches, Patagonia, Target, Megafaun, Ford Motor Company and even the Obama Administration, if you can believe that. We’ve traveled the world telling our story, with 240 speaking fiascos under our belt and counting!


Dave Werner - Adobe

Dave Werner is a Senior Experience Design Lead for the Character Animator team at Adobe. His past projects include the FWA-winning portfolio site Okaydave, TechCrunch50 finalist Atmosphir, and the Extraneous Lyrics video series. Dave's work has been featured by Wired, The Verge, Gawker, Entertainment Weekly, TechCrunch, Kotaku, College Humor, and Sesame Street.


Heather Lamb - Zirous

Heather Lamb was introduced to Marketing Analytics over a decade ago after graduating from University of Florida with a B.S in Mathematics. Her ability to understand business-level concepts allowed her to grow her experience from direct mail modeling, to digital analytics, to customized email content using CRM data. After attending Northwestern University for a Master’s in Predictive Analytics, she began consulting for larger clients with a Big Data firm in Boston. In 2016, Heather joined Zirous to bring Advanced Marketing Analytics and Big Data to the Midwest, and obtained a Certification in Big Data and Social Analytics from the Massachusetts Institute of Technology.

Heather has worked with clients including Astellas, GE Financial, John Deere Financial, Pella, Goodyear and Electrolux. She has experience in SAS, R, Python, Tableau, Power BI, Qlik, Excel, Hadoop, and SQL.


Noor Naseer - Centro

Noor Naseer oversees national mobile media strategy and development for Centro. She helps clients build smarter multiscreen campaigns through consideration of the diverse range of offerings available across the mobile media landscape. Previously, Noor took on mobile planning and activation responsibilities at Starcom MediaVest Group on global consumer technology brand BlackBerry and global CPG brand Proctor & Gamble. 



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