American Advertising Federation of Des Moines


2019 November Lunch: Troubleshooting Legal Issues in the Marketing World - CANCELED

Event Details:

Event Type: Open to members and non-members
Registration: Required
Registration Fees:
Member $25.00
Guest $40.00
Non-Member $40.00
Last Day to Register: Wednesday, November 13, 2019
Location: Des Moines Golf & Country Club, 1600 Jordan Creek Pkwy, West Des Moines, IA 50266
Time: Thursday, November 14, 2019 11:30 AM - 1:00 PM

Event Description:


We regret to inform you that due to unforeseen circumstances tomorrow’s luncheon “Troubleshooting Legal Issues in the Marketing World” is now cancelled.

A wide variety of laws and regulations converge in the world of advertising. The creativity of advertising and marketing professionals is great for selling products and services, but it often leads to significant legal risks. Whether it's false advertising, publicity rights violations, copyright or trademark infringement or one of the many other legal issues that lurk in the creative marketplace, advertisers and marketers may be operating in a legal minefield. This presentation will explore current tips, trends, and trouble-spots in advertising law to help you maximize the effectiveness of your marketing efforts while minimizing risk.

Our speakers are Tracy Deutmeyer and John Pickerill of Fredrikson & Byron’s Advertising, Marketing & Trademark Practice.

Tracy Deutmeyer, Officer, Fredrikson & Byron, P.A.

Tracy Deutmeyer is a trademark and copyright attorney and is a native of the Dyersville area. Tracy advises clients on all areas of trademark, copyright and rights of publicity law, including the availability, prosecution, maintenance, acquisition and enforcement of rights. Tracy earned her law degree from the University of Iowa in 2002. Before law school and after graduating from Iowa State University with a degree in Journalism and Mass Communication, Tracy worked at the public relations firm of MorganMyers. She currently resides in Ankeny.


John Pickerill, Shareholder, Fredrikson & Byron, P.A.
John Pickerill is an advertising and trademark attorney, with a specific emphasis on social media
marketing issues. John assists clients with ad copy and sweepstakes/promotions compliance, industry
agreements, dispute resolution, content licensing, trademark planning, prosecution and enforcement,
social media marketing planning, privacy and compliance issues, and a wide range of copyright
matters. John is a graduate of the Iowa State University JLMC/Advertising Program. Before going to law
school, he spent 2 years in the Des Moines Register’s Advertising Group and 5 years at Carmichael Lynch
as an advertising executive, helping clients like Harley‚ÄźDavidson, Volvo Trucks and United Healthcare
build strong brands and create great advertising.


SPONSORED BY: Iowa State Bar Association


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