2021 November Social
Q&A on What it Takes to Win an ADDY
Learn about the American Advertising Awards judging process from one of the AAF's most knowledgable and experienced members.
Those Judges don't know good creative if it bit them in the butt. We should’ve won an ADDY.
Here’s your chance to learn from an awards competition judge about what he looks for when choosing winners, the mistakes entrants make that hurt their chances, and the secrets that can make your entry stand out during the judging process. Ask him anything you want. Bring work and ask for feedback. Yell at him. Well … maybe don’t yell at him. If you’ve ever wondered what goes through a judge’s head during the judging process, this is your chance.
Principal/Creative Director // Springboard Creative
Kevin Fullerton is an award-winning designer and creative director based in Kansas City. He judges creative shows across the nation, including local and district American Advertising Awards. Kevin also helps run awards competitions at the local, district, and national levels. He has helped rewrite the rules and revamp the categories for the American Advertising Awards in past years. So, yeah, you’ve probably cussed about him at some point.
Kevin is a past AAF Central Region Chairman, past member of the National American Advertising Awards Committee member, former AAF District 9 Governor, and former AAF-KC President. Kevin's dedication to the AAF was recognized in 2019 when he was awarded the Pat Martin Excellence in District Leadership Award by AAF National. He also does a few things that are not related to AAF.
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