American Advertising Federation of Des Moines

Senior Producer

Company: Freeman

Full time
Posted: 05/29/2021
Deadline: 06/25/2021
Des Moines, IA


Responsible for establishing program best practices and efficient workflow across teams. Directly accountable for creating, managing and reconciling budgets associated with assigned programs. Responsible for supporting the opportunity engagement process from proposal to presentation to development of program to execution and finally to reconciliation. Responsible for identifying solutions and leveraging technologies that will set our brand and program delivery apart from our competitors. Responsible for the development, implementation and execution of strategic and tactical global events.

Essential Duties & Responsibilities

Drive overall program operations, budget and workflow. Develop senior level relationships with clients that positions Freeman as a strategic advisor and overseeing all producers and teams from beginning to end of each engagement’s life cycle. Mentor and coach more junior members of their teams in an effort to provide growth. Resolve team conflicts. Oversee multimillion dollar client relationship(s) with responsibility for budget and profit management, staffing, client satisfaction, prioritization of all deliverables and ensuring quality of work meets agency standards and client objectives.

Develop an engagement strategy and work with the team and discipline leads to execute it, involving people at the optimal levels for project success and overall account utilization (goals, deliverables, schedule, budget, resources). Manage program budget profitability by negotiating statements of work, making sure work is delivered on budget, and invoicing clients according to the proper terms. Develop relationships with clients (from project administrators to CEOs) through gaining trust and successful delivery. Manage programs and budgets that cumulate in excess of 1-2 million+.

Participate in strategic development of new business. Lead the training/mentoring of producers and associate producers on Freeman methodology and operational/production management skills. Advocate “social” engagement to further brand presence and reinforce personal expertise. Manage to and participate in the development and execution of the overarching strategic direction of the division. Ensure operational leadership and adherence to the strategic plan. Travel to a variety of programs to meet with teams and see the work being delivered.

Participate in RFP’s, proposal responses and client interactions for key accounts. Improve efficiency and optimize workflow, production and operations by using our internal resources and partner company resources. Develop and implement programs across functional groups and multiple agencies including leading team meetings, keeping and tracking timelines and project logs, and performing general project management. Analyze current program implementation and operation and make recommendations for improvement in order to ensure client satisfaction and internal efficiencies. Perform other duties as assigned.

About Freeman

Freeman is the global leader in events. Whether virtual, in-person, or hybrid, we are on a mission to redefine live for a new era. With a data-driven approach and the world's largest network of experts, our insights are shaping exhibitions, exhibits, and events that drive audiences to action. Our integrated full-service solutions leverage a 100-year legacy in event management as well as new technologies to deliver moments that matter.


Education & Experience

B.S. from four-year accredited college or university. 8 to 10 years’ experience in the brand experience industry specializing in creative & strategy, multi-dimensional design and program development and execution for Fortune 500 clients. Has experience in sourcing and managing all aspects of live events, including AV for entertainment, general session and breakouts, onscreen content production, video production, exhibit and trade shows, graphics, event flow, creative, as well as sourcing and managing both US and international vendors. Experience with various projects types, including live event, consumer marketing, web, mobile, video, brand, and strategic consulting.

Experience in content development (event theme/messaging, speaker support, video, web/social media, mobile apps, live demo a plus). Must have the ability to translate the creative concept into a real life brand experience and to define solutions that will generate measurable results for the client. Must have strong presentation, verbal and written skills. Must have the ability to think quickly under pressure, as well as motivate and engage the team to produce the best possible results. Proven experience managing million dollar accounts successfully.

Excellent problem solving and challenge resolution skills. Diplomacy & tact in challenging situations and in dealing with many personality types and working styles. Proven leadership, team-building, and customer service skills. Excellent negotiation skills (especially contract negotiations) with both clients and partners. Proven computer skills in all MS Office programs.

Travel Requirements

Travel 25% to 50%

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